FINANCE

FINANCE

Grupo Palacio de Hierro maintained significant liquidity thanks to improvements in operational efficiency, control of working capital and management of debt maturities.

Our credit card, among other products, drove the launch of the Mi Palacio mobile app, a crucial milestone in our digital strategy, which allows our customers to register their Tarjeta Palacio, access detailed information about their credit line, and explore on elpalaciodehierro.com the catalog of products and services. The launch resulted in an increase in cardholder satisfaction indicators.

Grupo Palacio de Hierro maintained significant liquidity thanks to improvements in operational efficiency, control of working capital and management of debt maturities.

Our credit card, among other products, drove the launch of the Mi Palacio mobile app, a crucial milestone in our digital strategy, which allows our customers to register their Tarjeta Palacio, access detailed information about their credit line, and explore on elpalaciodehierro.com the catalog of products and services. The launch resulted in an increase in cardholder satisfaction indicators.

In 2023, we launched our
Mi Palacio app, a new channel
that offers a greater range
of services within our
digital ecosystem.

In 2023, we launched our
Mi Palacio app, a new channel
that offers a greater range
of services within our
digital ecosystem.

Grupo Palacio de Hierro will continue to work towards achieving sustained growth for a promising future through a streamlined financial structure that provides access to tools to adapt to any unforeseen changes.

Grupo Palacio de Hierro’s long-term growth is underpinned by numerous factors, among which our customers are the most relevant; they will continue to be at the heart of everything we do and who are, our raison d’être. This can clearly be seen in our 4D Strategy (Diversification, Differentiation, Digitalization and Design), which we will continue to focus on throughout 2024.

We will continue rolling out
our 4D strategy, which puts
our customers at the heart
of everything we do.

Grupo Palacio de Hierro will continue to work towards achieving sustained growth for a promising future through a streamlined financial structure that provides access to tools to adapt to any unforeseen changes.

Grupo Palacio de Hierro's long-term growth is underpinned by numerous factors, among which our customers are the most relevant; they will continue to be at the heart of everything we do and who are, our raison d'être. This can clearly be seen in our 4D Strategy (Diversification, Differentiation, Digitalization and Design), which we will continue to focus on throughout 2024.

We will continue rolling out
our 4D strategy, which puts
our customers at the heart
of everything we do.

I would like to take this opportunity to express my gratitude to our employees for their commitment, loyalty and efficiency. I would also like to thank the Chairman of the Board, and the members of the board, for their support and for the trust they have placed in me.

I would like to take this opportunity to express my gratitude to our employees for their commitment, loyalty and efficiency. I would also like to thank the Chairman of the Board, and the members of the board, for their support and for the trust they have placed in me.